Roadmap to X
In a "Roadmap to X", the food cluster will drive forward the model of joint market launch of several companies, which complement one another and which can use synergies. It is easier and more efficient to overcome the first hurdles of market launch together. Companies, which use similar structures, can overcome many issues together thereby significantly minimizing risk. Companies supplement their individual strengths. The compensate individual weaknesses, realize synergies through the joint use of resources thereby sharing the risk and some of their company processes.